Davao City Prepares for MICE 2013

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Category: Davao Tourism Posted: Sunday, January 13th, 2013

Davao is preparing for the biggest gathering of big corporate players from the meetings, incentives, conventions and exhibitions or MICE industry which will be held in the city.

MICE is a yearly marketing and educational event designed to promote the standards and capability of the Philippine MICE sector and this is the first time that the city host such event.

MICE Conference 2013 will be held in the newly opened SMX Convention Center in SM Lanang Premier on March 6 to 9, 2013.

This year’s theme is “iMICE2013. iGNITE. iNNOVATE. iNSPIRE. iNFUSE”.

The three-day event will bring together some 500 events organizers and exhibitors.

Aside from MICE Conference, Davao will also host Ad Congress which is set to gather the Philippines top business, advertising and media companies.

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